Keep your own customers
Your subscribers belong to you, not to us. You build your own brand, your own audience and your own reputation, and you stay the single point of contact your customers trust and return to.
Start your own IPTV business with a professional reseller panel, flexible credits, instant activation and dedicated support.
The demand for premium IPTV has never been higher. Households across Europe, the Middle East, North America and beyond are cutting expensive cable and satellite contracts in favour of flexible, internet-delivered television — and every one of those customers needs a trusted provider to buy from. The StreamLux IPTV reseller program lets you be that provider, without building any of the infrastructure yourself.
As a reseller you sit between StreamLux and your customers. We run the servers, maintain the 10,000+ channel line-up, keep the streams stable and handle activation. You own the customer relationship: your branding, your pricing, your support style and your profit. It is one of the lowest-overhead businesses you can start — there is no stock to hold, no warehouse, no shipping, and no large up-front investment. You buy credits, you sell subscriptions, and the margin is yours to keep.
Whether you want a small side income from a handful of subscribers or a full-time IPTV business with hundreds of recurring customers, the reseller panel scales with you. This page explains exactly how the IPTV reseller panel works, how the credit system is priced, what the recommended starter package includes, and how to get your reseller account opened today. If you are brand new to the product itself, it helps to first read our buy IPTV guide and browse the full channel list so you understand exactly what you will be selling.
The StreamLux reseller program suits a wide range of people. Some of our most successful resellers started in completely different fields and discovered that selling IPTV fit naturally alongside what they already did. Common profiles include:
What all of these have in common is that they own — or can build — a relationship with customers. StreamLux supplies everything technical; you supply the trust, the local knowledge and the sales. That division of labour is what makes reselling so accessible: you are not building a streaming platform, you are building a customer base on top of one that already works.
A normal customer buys one subscription for their own household from our pricing page. A reseller, by contrast, holds a balance of credits and creates many subscriptions for many different people, each with its own login. Instead of paying retail for one line, you pay a wholesale credit rate and decide the retail price your own customers pay. The bigger your credit balance, the lower your effective cost per month — which is the core economic advantage of buying wholesale and selling retail.
A simple, recurring-revenue business model with the infrastructure already built for you.
Your subscribers belong to you, not to us. You build your own brand, your own audience and your own reputation, and you stay the single point of contact your customers trust and return to.
Your credit cost is fixed and transparent. What you charge customers is entirely up to you, so you control your margin and can position yourself as budget, mid-market or premium.
IPTV is a subscription product. Every renewal is repeat income, so a customer base you build once keeps paying month after month, year after year, as long as you keep them happy.
The reseller dashboard makes creating, renewing and managing customer lines a two-minute task. No servers, no command line — just a clean panel built for everyday business use.
Start small with friends and family, then scale to hundreds or thousands of subscribers. The panel and infrastructure handle the growth — you just keep selling and topping up credits.
No stock, no shipping, no staff required to begin. Your only cost is the credits you spend, so you can test the business at low risk and reinvest your profit as you grow.
One simple rule powers the whole panel: 1 credit = 1 month of subscription for one customer.
Credits are the currency of your reseller account. You buy them in bulk, they sit in your panel, and you spend them whenever you create or renew a customer line. The number of credits a line costs always equals the number of months you give that customer — nothing more complicated than that. Because the rule is linear and predictable, you always know your exact cost before you set a retail price.
Add credits to your reseller panel in a single purchase. Larger credit packs lower your effective cost per month, which is why the 120-credit package is the recommended starting point for serious resellers.
In the dashboard, create a new subscription and choose its length. The panel deducts the matching number of credits — 1 credit for a 1-month line, 12 credits for a 12-month line — and generates the login instantly.
Send the credentials to your customer at whatever price you set. The difference between your credit cost and your retail price is your profit, collected however you prefer to take payment.
When a customer's term ends, renew their line with a few more credits. Renewals are the engine of recurring revenue — your customer base compounds as you add new subscribers on top of existing ones.
The rule never changes: the credits you spend always equal the months you sell. That predictability makes pricing, forecasting and bulk planning straightforward as you scale.
Every package includes the free reseller panel and full management tools. Pick the credit volume that matches your stage — and scale up whenever you're ready.
120 credits
For new resellers testing the panel and building their first customer base.
240 credits
For resellers ready to scale with a larger, growing book of customers.
500 credits
For serious resellers, agencies and high-volume sellers operating at scale.
Credits are deliberately flexible. With the 120-credit starter, for example, you can activate 120 one-month customers, 40 three-month customers, 20 six-month customers, 10 twelve-month customers, or any mix in between — and the 240 and 500 packages scale those numbers up proportionally. Many resellers begin with a starter pack to onboard their first wave of subscribers, prove the income, and then move up to the Growth or Agency package at a lower effective cost per month. Because the panel is free and there are no platform fees, every credit you buy goes directly toward sellable subscriptions.
Need a different volume, or want to discuss wholesale pricing for a larger customer base? Our team can tailor a credit package to your business. Contact sales and we will recommend the right starting point.
Pricing is where a reseller's strategy really shows. Because your credit cost is fixed and your retail price is your decision, your profit per customer is simply the gap between the two — and you control that gap entirely. A common approach is to look at what local cable, satellite and mainstream streaming bundles cost in your market, then price comfortably below them while still leaving a healthy margin. Customers switching from a €40–€80 monthly TV bill perceive enormous value in a single IPTV subscription, so you rarely need to compete on price alone.
Many resellers offer tiered pricing that mirrors the credit durations: a higher monthly rate for one-month lines, with progressively better value on 3, 6 and 12-month plans. This nudges customers toward longer commitments, which improves your retention and reduces the admin of frequent renewals. Reviewing our own retail pricing and 12-month plan gives you a proven reference point for how to structure your tiers.
Once your panel is live, growth comes down to reaching people who are ready to cut the cord. The most reliable early channel is referral: deliver a smooth experience to your first customers and ask them to recommend you. Beyond that, resellers grow through local community groups, social media pages built around sports or specific content, marketplace listings, and partnerships with shops that sell compatible hardware. Because StreamLux works on every major device — from the Fire Stick to Smart TVs and phones — you can confidently promise compatibility to almost any prospect, which removes one of the biggest objections in the sale.
Reseller perk
When you join the StreamLux reseller program, approved resellers receive one free 12-month personal IPTV subscription for their own use. This helps you test the service, understand the product and demonstrate it confidently to your customers.
Your reputation depends on the service behind you. StreamLux gives you a product that keeps customers subscribed.
Reliable servers and resilient delivery keep streams smooth during peak hours and big live events — the single biggest factor in keeping your customers from churning.
More than 10,000 live channels in HD, Full HD and 4K. A premium picture quality is easy to sell and gives your customers a reason to stay.
Live sports, a deep movie and series VOD library, news, kids and international content. A broad catalogue means there is something to sell to almost any household.
Your customers can watch on Smart TVs, Fire Stick, Android, Apple, Windows, Mac, mobile and MAG boxes — fewer compatibility complaints for you to handle.
Lines go live the instant you create them in the panel. Quick activation means you can close a sale and deliver access in the same conversation.
Dedicated reseller support helps you resolve panel and technical questions quickly, so issues never sit long enough to cost you a customer.
Starting as a StreamLux reseller does not require a business plan, a website or a large budget on day one. The fastest route to your first profit is to keep it simple: open your account, activate a few customers you already know, prove the income is real, then reinvest and scale. Here is the practical sequence most successful resellers follow.
1. Open your reseller account. Contact our sales team to set up your account and receive your free panel. Tell us roughly how many customers you expect to start with and we will recommend a credit package — the 120-credit pack is the usual launch point because it gives you room to experiment without over-committing.
2. Learn the panel. Spend twenty minutes creating a test line so you understand the flow: choose a duration, watch the credits deduct, and see the login generate instantly. Once you have done it once, every future activation takes under two minutes. Our reseller support team is on hand if anything is unclear.
3. Activate your first customers. Start with people who already trust you — friends, family, colleagues or existing customers if you run a shop. Set a fair price, deliver their credentials, and point them to our setup guide so installation is painless. These first subscribers become your proof of concept and your first referrals.
4. Build a simple pricing menu. Decide your monthly, quarterly, six-month and annual prices, leaning on the value comparison against traditional TV. A clear, written price list makes you look professional and speeds up every sale.
5. Promote and renew. Ask happy customers for referrals, share your service where your audience already gathers, and keep on top of renewals — they are the recurring backbone of the business. As your customer count climbs, move up to larger credit packs to lower your cost per month and widen your margins.
Throughout all of this, StreamLux stays behind the scenes keeping the streams stable, the channels current and the activation instant. Your job is the part you control best: looking after your customers and growing your numbers. If you would like a hand mapping out your launch, our team is happy to advise — just get in touch.
An IPTV reseller buys IPTV access in bulk through a credit-based panel and sells subscriptions on to their own customers. As a StreamLux reseller you run your own brand and customer relationships while StreamLux provides the streaming infrastructure, channel line-up and activation system behind the scenes. It is a ready-made business model where the hard technical work is already done for you.
The rule is simple: 1 credit = 1 month of subscription for one customer. A 3-month subscription costs 3 credits, 6 months costs 6 credits, and 12 months costs 12 credits. You top up credits in your panel and spend them whenever you activate or renew a customer line, so your cost is always predictable.
No. The reseller panel is a point-and-click dashboard. Creating a customer line, choosing a duration and sending login details takes a couple of minutes with no servers to manage and no coding required. If you ever get stuck, dedicated reseller support is there to help.
Yes. You decide exactly what to charge your customers. Your credit cost is fixed and transparent, and the margin between that cost and your retail price is entirely yours. You can position yourself as a budget option or a premium service — the strategy is yours.
There is no fixed limit. You can start with a handful of subscribers and scale to hundreds or thousands. You simply keep enough credits in your panel to cover the lines you want active, and top up as your customer base grows.
Inside the panel you create a new line, choose the duration (which spends the matching number of credits), and the panel generates the login credentials instantly. You then pass those details to your customer, who logs in on any supported IPTV app or device.
Yes. Resellers get dedicated support separate from end-user support, including help with the panel, activation questions and technical assistance, so you can resolve customer issues quickly and keep your business running smoothly.
Activation is instant. The moment you create a line in the panel, the credentials are live and your customer can start watching. There is no waiting period and no manual approval step, so you can deliver access immediately after a sale.
Yes. StreamLux serves customers across many countries, and the channel line-up spans European, North American, Latin American, MENA and other international content. You can build a customer base in one country or across several markets at once.
Yes. The reseller panel and dashboard are provided free with your reseller account — you only pay for the credits you use. There is no separate panel fee and no monthly platform charge, so every credit goes toward sellable subscriptions.
Getting started takes three steps: contact our sales team to open a reseller account, receive your free panel and a starter pack of credits, and create your first customer lines. From there you set your prices, market your service and grow at your own pace. You can review retail pricing for ideas on how to position your own plans.
Still have questions about the reseller program? Contact our team and we'll walk you through it.
Join the StreamLux Reseller Program and begin selling IPTV subscriptions with your own pricing strategy.
Questions before you start? Email support@streamlux.online or tap the WhatsApp button.